Ford Announces Plan to Build Next Electric Truck

Written by Leland Li

March 24, 2023

Ford Motor Co. (NYSE: F) has announced it is on track with construction at BlueOval City mega-campus. The electric vehicle and battery manufacturing campus in Tennessee begins production in 2025 and will hold Ford’s second-generation electric truck or Project T3 and will produce up to 500,000 EV trucks a year at full production. “BlueOval City is the blueprint for Ford’s electric future around the world,” said Bill Ford, Ford’s executive chair. “We will build revolutionary electric vehicles at an advanced manufacturing site that works in harmony with the planet, aligning business growth and innovation with environmental progress.”

Ford and partner SK On will invest USD 5.6 Billion in the campus and create 6,000 new jobs. Ford has launched a education and training program called BlueOval Learning to prepare future employees. “Project T3 is a once-in-a-lifetime opportunity to revolutionize America’s truck. We are melding 100 years of Ford truck know-how with world-class electric vehicle, software and aerodynamics talent. It will be a platform for endless innovation and capability,” said Jim Farley, Ford president and CEO.

“PJ O’Rourke once described American pickups as ‘a back porch with an engine attached.’ Well, this new truck is going to be like the Millennium Falcon – with a back porch attached,” he said. “The manufacturing process will be equally breakthrough, with radical simplicity, cost efficiency and quality technology that will make BlueOval City the modern-day equivalent of Henry Ford’s Rouge factory. A factory of the future that people from all over the world will want to tour.”  

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